Either you're with Chevrolet, or you're with the terrorists?

And I present to you, my most hated commercial thus far in 2006. This has got to be one of the stupidest commercial campaigns ever. Why? Hmmm, where to start?

Before I begin, Stephen Colbert must have really pissed off whoever posted this clip on YouTube, but I can't find a Colbert clip to back that up, because Comedy Central just had all of their footage pulled off of YouTube. (More on media conglomeration later in the weekend.) But anyway, good job, Stephen.

The images used in this commercial are sickening. Using Rosa Parks, 9-11 and Hurricane Katrina to sell trucks? Yea, that's a good idea, GM.

I haven't seen an ill-advised commercial this idiotic since the NFL thought it would be a good idea to use the Eminem song My Name Is to promote the family friendly league.

Another thing that sucks about this commercial - that John Mellencamp agreed to be a part of it. I'm sure he's being paid handsomely to do it, but generally I hate it when artists agree to perform or have their music used in commercials. At least he didn't use one of his classic songs in the commercial. I've said it many times - if The Dave Matthews Band ever agrees to have its music used in a commercial, I'll be livid and will lose an immeasurable amount of respect for the band. These people make enough money to more than get by.

Anyway, I hate this commercial and would love to know the thought process behind it. GM is not on my favorite corporation list anyway, but more on that next week. (Much of that dislike stems from their cancelled electric car project, the EV-1, the subject of a wonderful movie, Who Killed the Electric Car. I know I've promised a review of that movie forever, but politics has gotten in the way, but I'll be bringin' it to you sometime next week or next weekend. I can assure you, my passion hasn't dimmed for this movie one bit.

So, predictably, this ad is just begging for a parody. A quick search of YouTube turned up this gem.



Pretty good, eh? If GM makes decisions like this ad, perhaps the company is doomed, and deserves what it gets. Hey, they aren't always wrong, though. At least they're finally bringin' back the Camaro, and the early mock-ups look awesome. Let's hope when it's rolled out, we'll get a better ad campaign than the piece of garbage ad above.

But for now, GM stands for "Get Mojo," because this company sure needs some.