New anti-McCain ad hitting airwaves

Greg Sargent over at TPM has the latest on the new anti-McCain video above, which began airing today:

Here's a first look at the first ad being run against John McCain by Progressive Media U.S.A., the new pro-Dem third-party group headed by David Brock that's planning to raise $40 million to bloody up the GOP nominee in advance of this fall's election. The ad, called "Out of Touch," will be running on cable beginning tomorrow and can be seen in D.C. on CNN and MSNBC — which is to say, it's a small buy aimed at an insider audience of potential future donors, political operatives, and the like.

My first thought when I saw this - "Excellent." In years and elections past, I might have thought to myself, "that's playing dirty." But, after seeing what the GOP shamelessly did to Al Gore in 2000 and most notably the Swiftboating of John Kerry in 2004, I hope there are many more efforts just like this one. When Democrats try to take the high road by being the "better party," they become the better, MINORITY party. Democrats won't retake the White House until they learn to fight Republicans on their turf. Is it dirty and nasty? Sure, but there's too much at stake right now to be worried about being portrayed by some as being just that - Republicans have been doing it for years, most notably since the early 1990s when an Arkansas governor decided he'd like to run for president.

It's also good to see that David Brock isn't resting on his laurels with all of his Media Matters success, although no one could blame him if he did. The more people like Bill O'Reilly hate people like Brock for what he is doing - exposing the lies and distortions of the right-wing media - the more I love and am thankful for guys like Brock.

h/t Crooks & Liars